Mae Muller for Tia Maria
Tia Maria has partnered with the singing sensation Mae Muller to celebrate duality and individuality, spotlighting its two liqueurs: Tia Maria Cold Brew Coffee and Tia Maria Matcha Cream.
Tia Maria’s Two-of-a-Kind campaign aims to honour the two different sides of oneself; from who you are on your own in your own space, to who you are when you’re out pursuing your passions. The campaign aims to celebrate both, mirroring the duality of the two Tia Maria expressions, Cold Brew and Matcha Cream as well as the duality of their Two of a Tini cocktails: Tia Espresso Martini and Matcha-Tini.
Speaking on the partnership, Mae Muller said: “Music is an amazing outlet for me, but to be able to give 100% on stage, I need to give myself the same respect and balance off stage too. I love this new campaign because it’s all about celebrating the different sides of yourself, which is something that I try to respect – especially when creating and performing my music. Being able to take time for myself undoubtedly helps me to get inspired and ultimately makes me a better performer. I love having friends over before a night out and I can’t wait to be getting ready with them whilst we sip the Tia Espresso Martini or a Matcha-Tini.”
To further celebrate the Tia Maria collaboration, the UK fans will have the chance to win a meet and greet with Mae at an exclusive music event in London on 5th December! The competition will be hosted on the Tia Maria Instagram channel and run from 10th until 24th November 2022.
To take part in this promotion you don’t have to buy anything , but to enter you need your own active Instagram account:
1. like the announcement post of the partnership with Mae Muller
2. follow @tiamariadrink
3. tag two friends in the comments
The campaign includes a short documentary featuring Mae providing a unique snapshot into where she gets her creative inspiration, her confidence, and her background.